Prevent or detect tentative usage of copyright protected content
Users of photo and video sharing and social networking websites often do not own the materials which they publish on the sites.
When the owners of these images and videos object to their publication , the target of their objections is not directly the individual user who posted the content. Whether liable or not, the immediate target is rather the platform of publication: the websites that make the material available to the worldwide community.
Copyright owners understandably need copyright protection to protect revenues, including advertising revenues on the websites of the copyright owners. And website operators need protection from unknowingly allowing the publication of copyrighted materials.
Thus site operators and content owners have asked LTU to develop tools for recognizing copyrighted materials when they are uploaded - even when they have been reformated or modified.
The LTU engine can maintain a reference list of protected objects (copyrighted videos, images, etc.) and can signal an an alert anytime anyone attempts to upload one of these protected objects. LTU engine does this through a special application of the LTU Image DNA technology, which describes the visual characteristics of photos and video frames.

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